MARKETING YOUR SCHOOL ON SOCIAL MEDIA
4-week, training programme for school marketers who KNOW that Instagram and social media could be powerful for school marketing & admissions, and want to learn how to master it!
In this 4 week programme, you will dedicate just 1-2 hours per week to truly mastering how to effectively market your school on Instagram. We also take a brief look at how these principles can be applied to other social media platforms such as Facebook and Linkedin. Turn your platforms into an admissions pipeline-filler. Stop simply posting on social media. Start truly MARKETING your school on social media!
COURSE AVAILABILITY & PRICING:
£1295 per person. Discounts apply for multiple staff members on the same course. Click here to book and get started straight away! Please note we are fully booked with training until September 2024. Book yours for 2024/25 academic year before the spaces fill up!
QUICK LINKS
‘If you’re not a social media expert and you work in the educational environment is a good course to develop your skills and get more from your presence online... we started getting more DM enquiries during the course.’
Nichole, Lyceum Alpinum Zuoz, Switzerland
WHAT DO THE 4 WEEKS LOOK LIKE?
Each week, you will have a 1-hour zoom call with Emma. We will cover the essentials of social media marketing for schools, with a key focus on generating those all-important admissions enquiries.
A weekly assignment (up to 1 hour) will help you put into practice what you learn during the online sessions, and mean you will leave the 4 weeks with your own strategy, a set of content aligned to that strategy, a tried and tested conversion funnel, and LOTS of confidence and ideas for making your Instagram marketing soar. Oh, and you’ll learn how to do all of this in a time-effective way, with my time-saving tips, resources and your new know-how!
WHAT YOU WILL LEARN:
Setting up for success - how to set up your profile to show your school brand’s distinctive features.
How to create an Instagram & Social Media Strategy for your school
How to create & use content for different purposes & audiences.
How to convert your followers to enquiries & students in classrooms.
Dos & Dont’s of great social media marketing in the schools context
By the end of the 4 weeks, you will have begun generating leads for your next intake and beyond!
QUICK LINKS