Why Paid and Organic Social Media is Essential for Student and Pupil Recruitment
There’s no doubt about the increasing power of social media marketing in the education sector - for schools, universities, colleges and businesses. Here’s the low-down on why a combination of organic and paid social media activity is often the most impactful approach when it comes to student and pupil recruitment.
How can you Make Sure Students Visit your Stand at Recruitment Fairs?
Agent fairs, British Council fairs, and Boarding School Expos. There are so many different international student recruitment events going on all over the world. Thing is, there are also SO many schools represented there, all competing for the same thing - those students coming through the doors. In our increasingly crowded market place, how can you stand out and make sure students and their parents make a beeline for your stand?
Why Should Schools Invest in International Digital Marketing?
In three words: International. Student. Recruitment.
Okay okay, so you know this already. But did you also know that digital marketing can help you find and recruit international students in a cost-effective, targeted, measurable and PROVEN way? If you’re serious about recruiting internationally, here’s why you should invest your time, money and manpower in digital marketing.
What do School Closures and International Travel Disruptions Mean for School Marketers and International Admissions?
With many flights from China heavily restricted, airlines cancelling 1000s of flights, and many temporary restrictions and disruptions to travelling to the UK, what does it mean for UK-based institutions and this September 2020’s international student recruitment cohort?
How to Make a University Applicant’s Life Easier
The admissions process can be a daunting and stressful process for a lot of prospective students, so what is your university doing to make their lives easier? QS’s blog recommends online portals, paperless applications, interview scheduling and support services. All of which are equally helpful (if not more so) for international students, as well as ‘home’ students. For international students, we’d also add in: contact point with a speaker of their native language, time zone-appropriate interview scheduling (if possible), online application guide including specific requirements for international student applications (such as visa application info, qualification conversion charts).