4 Practical Ways to Ride out the Covid storm this September Intake
International travel restrictions, social distancing measures, financial uncertainty, reduced household income. These are just some of the impacts of the Coronavirus pandemic on today’s global society. And there will be more to come. In the meantime, private schools and universities are planning for September intake - whatever that might look like. How do these uncertainties affect your school marketing strategy, and what can you do to ride out the storm of uncertainty, and put your institution in the best possible place to welcome (back) as many students as possible, while ensuring their safety and wellbeing, come what may?
Why Should Schools Invest in International Digital Marketing?
In three words: International. Student. Recruitment.
Okay okay, so you know this already. But did you also know that digital marketing can help you find and recruit international students in a cost-effective, targeted, measurable and PROVEN way? If you’re serious about recruiting internationally, here’s why you should invest your time, money and manpower in digital marketing.
How to Create a Virtual Tour in 3 Simple Steps.
Our usual Open Days, Private Tours and Fam Trips are off the table as prospective families and agents aren’t able to travel to school campus, let alone the staff to facilitate. A virtual tour is a digital alternative to these traditional events. It can take many different formats, from a Facebook live tour of campus, to a Zoom Call or webinar presentation with slides and videos, to a Virtual Reality experience. And lots in between. Here’s how you can create a virtual tour for your school.
What do School Closures and International Travel Disruptions Mean for School Marketers and International Admissions?
With many flights from China heavily restricted, airlines cancelling 1000s of flights, and many temporary restrictions and disruptions to travelling to the UK, what does it mean for UK-based institutions and this September 2020’s international student recruitment cohort?
6 Fun Ways to Help your Students Celebrate Chinese New Year
Chinese New Year, also known as the Lunar New Year, is upon us. This year - the year of the Rat - the holiday runs from January 25th until February 8th. It is a very important festival for many countries, not just China. In addition to China, it is also a public holiday in Malaysia, Brunei, Indonesia, North Korea, South Korea, Singapore and Vietnam.* It celebrates the beginning of a new year on the traditional Chinese calendar. Each year is attributed to an animal on the zodiac calendar. There are many traditional celebrations and festivals that take place during the 2 week long holiday. How can you help your students celebrate here in the UK?